Final Up to date: January 31, 2025
Whether or not it’s a model promotion, video, information replace or perhaps a meme, visible content material guidelines the social media panorama. What has turn out to be so necessary is successfully conveying your model on social media by way of photographs and video.
The visible face of your model is oftentimes the very first thing your viewers sees and probably the one factor they keep in mind. It’s troublesome to reuse the identical picture throughout all social networks except you’ve a free social media picture resizing software like Panorama.
Sprout Social’s very personal software is free to make use of to resize, crop and scale social media picture sizes. And together with our resizing software, we’ve supplied all the particular dimensions and some fast suggestions that will help you determine which picture most closely fits every place.
Earlier than we get into it, listed below are some extra sources:
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Shortly create, manage, edit and publish belongings immediately from the Asset Library to ship on-brand, visually participating posts for any linked social community.
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Social Media Picture Sizes by Community
These hyperlinks will make it simpler so that you can navigate to the particular social media picture sizes per community:
Fb Picture Sizes
With 2.96 billion month-to-month lively customers, Fb is the world’s largest social community. For that purpose alone, it’s necessary to have enticing and interesting photographs which can be optimized for the platform.
Do not forget that totally different units, whether or not it’s cellular or desktop, render in another way. Just remember to are selecting dimensions based mostly on the place you need the vast majority of viewers to see your picture.
Be taught extra about Fb picture sizes
Get specs and suggestions for implementing the most effective visible content material on Fb with these guides:
Fb Profile Image
Say cheese: your profile image represents you or your model on Fb. That is the spherical photograph that seems in your timeline layered over your cowl photograph. Your profile image may even seem once you publish to different partitions, touch upon posts or when your profile is searched.
Fb profile image picture tips
- Really helpful picture dimension: 320×320 pixels
- Minimal file dimension: 180×60 pixels
- Shows:
- 176×176 pixels (desktop)
- 196×196 pixels (smartphones)
- 36×36 pixels (most function telephones)
- Really helpful file kind: JPG, PNG
- Profile photos are cropped to a circle
Fb Enterprise Web page Profile Image
Fb modified its Profile picture for Enterprise Pages to seem to the left aspect of the display. The brand new look helps Fb Enterprise Pages observe an analogous look as private accounts. Nevertheless, the scale are the identical, however the photograph seems on the web page barely totally different.
Fb Enterprise Web page profile picture tips
- Really helpful picture dimension: 320×320 pixels
- Minimal file dimension: 180×60 pixels
- Shows:
- 176×176 pixels (desktop)
- 196×196 pixels (smartphones)
- 36×36 pixels (most function telephones)
- Really helpful file kind: JPG, PNG
- Profile photos are cropped to a circle
Fb Profile and Enterprise Web page Cowl Picture
Your Fb cowl photograph will solely seem in your Fb timeline, and it stretches throughout the complete display, which provides you extra freedom to decide on one thing inventive or complement your profile image. The place your profile image could be a sensible choice for an image of you or a model emblem, use this house to publish one thing that speaks extra towards you as a person or as a model.
Fb profile and Enterprise Web page cowl photograph picture tips
- Ratio: 16:9
- Minimal required dimension: 400×150 pixels
- Really helpful picture dimension: 851×315 pixels
- Cell show dimension: 640×360 pixels
- Max file dimension: 100kb
- Really helpful file kind: JPG, PNG
- Notes:
- The left aspect of your cowl photograph will probably be coated by your profile image. On cellular, it could possibly be 75% of your profile image will overlap into the duvet photograph.
- Photographs with a emblem or textual content could also be finest as a PNG file
- Enterprise Web page dimensions are precisely the identical as private accounts.
Fb Shared Picture
A shared picture is without doubt one of the most typical types of sharing on Fb. These photographs will all the time seem in your timeline, and ideally they may present up in most of your followers’ Information Feeds — although with the Fb algorithm figuring out which content material will probably be served, it’s unlikely that everybody will see your publish. The extra individuals interact together with your publish, the extra possible it’s that the remainder of your followers and their followers will see that exercise.
Fb shared picture tips
- Really helpful picture dimension: 1080×1350 pixels
- Most file dimension: 8MB
- Really helpful file kind: JPG, PNG, GIF
- Seems in feed at a max width of 470 pixels (will scale to a max of 1:1)
- Seems on web page at a max width of 504 pixels (will scale to a max of 1:1)
Sprout Tips:
- Identical as above, besides:
- Max variety of photographs per publish: 10 in Sprout
Fb Shared Hyperlink
One other useful gizmo in your Fb belt is the flexibility to share a hyperlink. It’s similar to posting a shared picture, however it offers you much more fields to work with. You’ll be able to select to create a shared hyperlink with a small sq. picture to the left and textual content on the precise, or with a bigger rectangular picture on prime with textual content beneath.
Fb shared hyperlink picture tips
- Really helpful picture dimension: 1080×1350 pixels
- Shows:
- 479×246 pixels (desktop)
- 320 pixel width (cellular)
- Minimal dimension: 200×200 pixels
- Most file dimension: 8MB
- Fb will scale photographs beneath the minimal dimensions. For higher outcomes, improve picture decision on the similar scale because the minimal dimension.
Fb Occasion Picture
Fb Occasions assist seize the eye of customers and lower by way of the noise on Fb. Reminders are despatched to your viewers and having house with a good higher picture is necessary. Ensure you have the precise dimensions down for a Fb Occasion cowl photograph.
Fb Occasion picture tips
- Really helpful picture dimension: 1920×1005
- Fb will scale right down to minimal dimensions: 400×150 pixels
- Fb recommends for finest outcomes, select photographs which can be 400×150 pixels.
Fb Fundraiser picture
Fb has added the flexibility to create a fundraiser for charitable organizations or private causes. The quilt photograph for these fundraisers barely varies from a typical Fb cowl photograph, with a minimal dimension of 400×150. The most effective expertise throughout many show sorts will come from the next decision picture, although.
In search of Fb advert sizes?
Fb advert formatting may be much more complicated than natural posts, so for extra tips, try our full information to each Fb advert dimension!
Discover extra data on the picture sizes for Fb, go to the Fb Assist Heart.
Discover extra details about Sprout-supported recordsdata and sizes in our Assist Heart.
Twitter Picture Sizes
With 436 million month-to-month lively customers, Twitter is without doubt one of the social media networks that your clients will most frequently use to debate your model.
X (fka Twitter) Profile Picture
Your X profile photograph is the principle picture that represents you or your model throughout the community. It’s going to be seen throughout the location in a lot of locations by a lot of individuals so ensure that it’s of the very best high quality. Right here’s the locations your profile photograph will probably be seen on the location.
- In your web page: The most important show of your profile image is in your homepage and may be considered by your followers in addition to people who come across your web page.
- In-stream: A smaller model of your profile image seems in a follower’s X stream each time you Publish or are Reposted.
- Who to observe: Your profile image can also be going to seem subsequent to a hyperlink to your web page within the “Who to observe” field. That is positioned on to the precise of your X stream on desktop. Select a recognizable picture right here.
X (fka Twitter) profile photograph picture tips
- Really helpful picture dimension: 400×400 pixels
- Most file dimension: 5MB
- Picture sorts embrace: JPG, GIF or PNG
X (fka Twitter) Header Picture
Your header photograph is the picture that spans the highest of your X profile web page. It’s fairly a bit bigger than your profile photograph so ensure that to put it aside on the highest decision attainable. As a result of you’ve extra room to be inventive with this image and it’ll possible be the very first thing your guests see, make it one thing fascinating.
X (fka Twitter) header picture tips
- Really helpful picture dimension: 1500×500 pixels
- Most file dimension: 5MB
- Really helpful file kind: JPG, GIF or PNG
X (fka Twitter) In-Stream Pictures and Shared Hyperlinks
X customers can connect photographs to any of their Posts. Relying on whether or not you’re attaching one or many photographs or sharing a hyperlink, the way in which photographs crop and show in stream will differ barely.
Fortuitously, in 2021, X made waves with #TwitterCropIsGone, eliminating the sometimes-unfavorable automated cropping for vertical photographs that had typically turn out to be the topic of memes and in-jokes amongst customers of the platform. Extraordinarily vast or tall photographs with uncommon dimensions should get cropped, however for many photographs in customary 4:3 or 16:9 dimensions, you gained’t have to fret as a lot about centering topics round automated cropping.
The next are some finest practices to get an optimum end result, and you may as well preview the tip end in Sprout’s Compose window earlier than you publish.
Really helpful sizes for photographs by varieties of Posts:
- Really helpful picture sizes:
- Minimal: 600×335 pixels
- Panorama: 1024×512 pixels (minimal) and 1600×900 pixels (beneficial)
- Sq.: 1080×1080 pixels
- Portrait: 1080×1350 pixels
- Really helpful facet ratio: 16:9
- Most file dimension:
- 5 MB for JPG, PNG
- 15 MB for GIFs
- Most variety of photographs per publish: 4 photographs
Sprout Tips:
Discover extra data on in-stream photographs on the X Assist Heart.
Discover extra details about Sprout-supported recordsdata and sizes in our Assist Heart.
Instagram Picture Sizes
Instagram is without doubt one of the hottest photo-sharing social networks. It’s the most effective place to showcase your visible creativity, even down to creating a compelling grid out of the way in which your photographs’ thumbnails show in sequence.
Instagram Profile Image
Instagram relies on visuals, which needs to be a sign of how necessary it’s to observe these picture dimension tips. Guarantee your profile picture is recognizable so customers can discover you even simpler by way of search or discover.
Instagram profile image picture tips
- Really helpful picture dimension: 110×110 pixels
- Really helpful facet ratio: 1:1, 4:5
Instagram Picture Dimension (Feed & Advert)
As a result of Instagram is all about sharing visible content material – each photographs and movies – that seem in your followers’ feeds, it’s necessary to make use of larger decision photographs. Whether or not you’re posting natively within the app, through desktop or by way of a social media administration software, these tips beneath will assist you to put your finest foot ahead.
Instagram photograph dimension (feed & advert) picture tips
- Really helpful picture dimension: 1080×1080 pixels or 1080×1350 pixels
- Really helpful minimal width: 1080 pixels
- Photographs with a width between 320 and 1080 pixels will probably be saved on the unique decision so long as it matches the beneficial facet ratio listed beneath
- If photographs are a decrease decision, Instagram will enlarge to a width of 320 pixels
- If photographs are the next decision, Instagram will shrink it to a width of 1080 pixels
- Really helpful facet ratio: 1.91:1 or 4:5
- Photographs will probably be cropped to suit a supported ratio
- Most file dimension: 8MB
- Really helpful file kind: JPG and PNG
- Most variety of photographs per publish: 10 photographs
Sprout Tips:
Instagram Picture Thumbnails
When somebody goes to your web page, they’ll be offered with all your content material organized in rows of thumbnails. These smaller renditions of your photographs and movies will increase when clicked and embrace a spot for individuals to remark.
Instagram photograph thumbnails picture tips
- Thumbnails will seem at 161×201 pixels
- Really helpful picture width: 1080 pixel
- Feed facet ratio: 4:5
Instagram Tales
Instagram Tales are a preferred supply of visuals on the app. There are each video and picture choices obtainable to publish. And whereas this function was initially meant to be ephemeral, it’s attainable to add your individual content material and construct a technique round Tales engagement.
Instagram Story picture tips
- Really helpful decision: 1920×1080
- Minimal decision: 150×150
- Side ratio: 9:16
Sprout Tips:
- Identical as above, besides:
- Side ratio: 4:5 to 1.91:1 for Story Photographs revealed by way of Sprout
For these on the lookout for extra data on Instagram advert sizes, together with video specs, try this information!
TikTok Picture Sizes
With 1 billion month-to-month lively customers, TikTok has grown significantly over the previous couple of years. With practically half its customers beneath the age of 30, TikTok is turning into the social platform for youthful goal audiences.
TikTok Profile Picture
All TikTok customers have the choice to add a profile picture to their accounts. That is the right alternative for companies to showcase their personalities by way of branding or to focus on a particular marketing campaign.
TikTok profile picture tips
- Minimal picture dimension: 200×200 pixels
- Really helpful file kind: JPG, GIF or PNG
In search of extra TikTok specs? Our At all times-Up-To-Date Video Specs information can reply these questions.
LinkedIn Picture Sizes
With greater than 1 billion members, LinkedIn is the world’s largest skilled community. The place different social networks could also be good drivers of visitors and clients, LinkedIn is a good place so that you can supply nice staff and to attach with different trade leaders. We’ve outlined the suitable LinkedIn picture sizes so that you can use in your private profile or Enterprise Web page.
LinkedIn Private Profile Picture
LinkedIn began utilizing a brand new structure for private profiles and saved the field emblem with firm pages (extra on that beneath). Nevertheless, the non-public profile dimensions for LinkedIn could be very simple. That is the principle picture that represents you in your private profile. So anytime somebody takes a take a look at your profile for some fast data, that is the distinguished picture that represents you. It’s necessary to get the dimensions proper.
LinkedIn private profile picture tips
- Minimal picture dimension: 268×268 pixels
- Really helpful picture dimension: 400×400 pixels
- Most file dimension: 3MB
- Really helpful file kind: JPG or PNG
LinkedIn Cowl Picture
LinkedIn’s background picture is a more moderen function in your private profile. It’s slightly bit trickier to seek out one thing that basically matches that house properly, however in case you get it proper, your profile will look nice.
LinkedIn cowl picture tips
- Really helpful picture dimension: 1584×396 pixels
- Most file dimension: 8MB
- Really helpful file kind: JPG or PNG
LinkedIn Firm Emblem Picture
One of many two model logos that you ought to be importing to LinkedIn is the usual firm emblem. That is the larger of the 2 and goes to indicate up proper subsequent to your model identify in your LinkedIn homepage. This picture additionally seems within the “Corporations it’s possible you’ll wish to observe” part. The extra engaging the photograph, the extra possible you’ll acquire followers.
LinkedIn Firm emblem picture tips
- Minimal picture dimension: 268×268 pixels
- Really helpful picture dimension: 400×400 pixels
- Most file dimension: 3MB
- Really helpful file kind: JPG or PNG
LinkedIn Firm Cowl Picture
In contrast to the non-public background picture, the corporate or customary enterprise background picture covers the complete prime of the web page. The picture seems a lot bigger than the non-public dimensions, giving companies a bit more room.
LinkedIn Firm cowl picture tips
- Really helpful picture dimension: 1128×191 pixels
- Most file dimension: 3MB
- Really helpful file kind: JPG or PNG
LinkedIn Publish Specs with a Shared Picture or Hyperlink
These sizes work finest for LinkedIn publish that share a photograph or a hyperlink with a picture to a weblog publish or article to your organization web page’s feed. Use these LinkedIn publish specs to assist information you as your take a look at totally different LinkedIn publish concepts and take a look at your outcomes.
LinkedIn shared picture publish spec tips
- Really helpful picture sizes for sq. photographs: 1080×1080 pixels
- Really helpful picture sizes for portrait photographs: 1920×1080 pixels
LinkedIn shared hyperlink picture tips
- Really helpful picture dimension for hyperlinks: 1200×627 pixels, based mostly on cellular scaling
- Really helpful file kind: JPG or PNG
Sprout Tips:
- Identical as above, besides:
- Most variety of photographs per publish: 9
- Most picture dimension: 5MB
- Supported file sorts: JPG, PNG, GIF (250 body restrict)
LinkedIn Life Tab – Important Picture & Firm Pictures
The Life tab on LinkedIn firm pages enables you to present a extra in-depth take a look at the each day expertise of your organization’s staff. Presently, the 2 varieties of photographs you may add listed below are the principle picture, which serves as a hero and spotlight to your web page, and the horizontal scrolling gallery of different firm photographs beneath.
LinkedIn Life tab picture tips
- Really helpful dimension for predominant picture: 1128×376
- Really helpful dimension for firm photographs: 900×600
- Really helpful file kind: JPG or PNG
- The Life tab solely seems on the cellular app, and never the cellular net model of LinkedIn, so actual show sizes will differ by machine. Add the beneficial dimension for the most effective expertise.
Discover extra data within the LinkedIn Assist Heart.
LinkedIn Carousel Advertisements
A LinkedIn carousel is a slideshow-style publish that permits readers to “swipe” throughout slides and skim content material. This LinkedIn advert kind helps photographs for customers to swipe by way of. Posts can embrace as much as 10 slides and every picture can have a hyperlink connected.
LinkedIn Carousel advert tips
- Suggest file dimension: 10MB
- Max picture dimension: 4320×4320 pixels
- Really helpful particular person picture dimension: 1080×1080
- Really helpful particular person picture facet ratio: 1:1
- Really helpful picture kind: JPG, PNG, GIF (non-animated solely)
Pinterest Picture Sizes
Pinterest Profile Image
When organising your Pinterest account you’ve the choice to take action utilizing Fb, Google or e mail. For those who select Fb or Google, Pinterest will pull within the profile picture that you’ve set there.
For those who’re utilizing e mail, or would favor to make use of a unique photograph, you are able to do that too: simply add a sq. {photograph} (the bigger the higher) and Pinterest will resize it to suit. Like different social websites your profile image on Pinterest needs to be one thing carefully tied to you or your model.
Pinterest profile image picture tips
- Really helpful picture dimension: 165×165 pixels
- Most file dimension: 10MB
- Really helpful picture kind: JPG and PNG
Pinterest Pin Sizes
When including a pin to your board, it’s necessary to do not forget that Pinterest places a restrict on the width of the picture however not the size. This provides you the chance so as to add a photograph that’s sq. or one that can scale to be even taller. Simply keep in mind to be sure you’re creating massive photographs as a result of they add extra worth, not simply because you may.
Pinterest Pin sizes picture tips
- Really helpful picture dimension: 735×1102 pixels
- Really helpful ratio: 2:3
- Really helpful file dimension: 20MB max
- Really helpful file kind: JPG, PNG, GIF
- Observe: Bigger are resized to show at a width of 238 pixels with scaled top in feeds.
Sprout Tips:
- Identical as above, besides:
- Most variety of photographs per publish: 1
- Most picture dimension: 10MB
- Supported file sorts: JPG, PNG, GIF
Textual content Tips
- Title character rely: 100 characters max
- Textbox character rely: 250 characters max
Pinterest Board Show
Creating boards is without doubt one of the most necessary issues that you are able to do on Pinterest. Not solely is it necessary to decide on a photograph that’s engaging to your viewers, it’s necessary to decide on one which’s related to that specific board.
Pinterest Board show picture tips
- Remaining show: 222×150 pixels (massive thumbnail)
- Remaining show: 55×55 pixels (smaller thumbnail)
Discover extra data within the Pinterest Assist Heart.
YouTube Picture Sizes
YouTube has greater than 2.5 billion distinctive customers each month and is offered on lots of of hundreds of thousands of units. Tens of millions of manufacturers have already realized that YouTube is a good alternative to achieve their fan-base.
YouTube Channel Profile Picture
YouTube permits you to choose totally different profile picture borders, however the dimensions keep the identical. Guarantee your YouTube has a profile picture arrange earlier than you choose your border.
YouTube Channel profile picture tips
- Really helpful picture dimension: 800×800 pixels
- Minimal picture dimension: 98×98 pixels
- Most file dimension: 4MB
- Really helpful picture recordsdata: PNG or GIF (no animations)
YouTube Channel Cowl Picture
Boost your YouTube channel with some “channel artwork.” When customers click on by way of your YouTube movies to your channel, some interesting photographs might entice them to remain in your web page longer and watch extra of your movies.
YouTube Channel cowl photograph picture tips
- Really helpful file dimension: 2560×1440 pixels
- Minimal file dimension: 2048×1152 pixels
- Secure space for cellular and net (with out textual content and emblem cropping): 1546×423 pixels
- Most file dimension: 6MB
- Really helpful picture recordsdata: PNG or GIF
Throughout Totally different Units
There are a number of totally different platforms and units that customers can stream YouTube on so it’s necessary that you just assessment your inventive throughout units and make sure that an important components of your picture, akin to textual content or logos, are displaying legibly within the “protected zone” famous above.
Discover extra data within the YouTube Assist Heart.
YouTube Video Uploads
Importing your content material to YouTube is the one of the necessary components of building your presence on the location. Movies can inform viewers one thing about you as an individual, or it might showcase one thing that your corporation may provide.
YouTube video tips
- Movies should keep a 16:9 facet ratio. Smaller movies akin to 4:3 will probably be pillarboxed to suit.
- YouTube Shorts should keep a 9:16 facet ratio and 1920×1080 pixels.
For extra on the specifics of YouTube video optimization, or to dimension video on every other social community, try our full information to social media video specs.
Google My Enterprise Picture Sizes
Google My Enterprise has turn out to be a necessary platform for companies with native, brick-and-mortar presences to realize visibility and conduct their assessment administration technique.
Kinds of Photographs for Google My Enterprise
- Emblem: Your recognizable emblem picture. Is probably not obtainable for all sorts of companies–see Google tips for extra element.
- Cowl photograph: A photograph of your corporation that can usually be the primary one proven. Select a photograph that offers the most effective total illustration of your administrative center for this photograph.
- Enterprise photograph: You need to use your different enterprise photographs to focus on totally different components of your corporation or workplaces and assist showcase what native visiting clients ought to search for after they cease by.
For all three varieties of photographs, Google’s official tips suggest the beneath specs for the most effective look on the platform.
Google My Enterprise picture tips
- Really helpful decision: 720×720 pixels
- Minimal decision: 250×250 pixels
- File dimension most: 5 MB
- Picture file kind: JPG or PNG
