I could also be a bit of late to the social gathering on this one, with Ramadan already underway. However for those who’re seeking to faucet into the celebration this month, TikTok has printed a brand new information filled with key insights to assist form your Ramadan advertising technique within the app.
The 30-page information features a heap of utilization knowledge and perception to assist inform your method to the occasion.
You may obtain TikTok’s Ramadan Advertising Information for your self right here, however on this put up, we’ll check out a number of the key notes.
First off, the information appears to be like on the varieties of content material that customers want to have interaction with throughout Ramadan to assist information your creation course of.

Unsurprisingly, spiritual content material leads the way in which, however as you may see, customers are additionally searching for cooking, recipe, and procuring content material as nicely, which might current a variety of tie-in alternatives.
Additionally “Acts of Kindness” do particularly nicely throughout this era.
The information additionally appears to be like on the function TikTok performs in procuring total, and the way you should utilize this era to boost reference to buyers within the app.

It additionally features a information on TikTok advert varieties and targets (be aware: That is aimed on the Indonesian market, so some phrases is not going to be acquainted).

Whereas there are additionally notes on how TikTok customers rejoice completely different levels of the occasion.

There are additionally case research, advert insights, efficiency suggestions. Mainly, there’s a heap of into right here to tell your TikTok advertising method within the interval, which might offer you come beneficial steerage in your planning.
And whereas Ramadan is already nicely underway, there’s nonetheless time to faucet into the broader celebration and engagement across the occasion. Ramadan is well known all through this month, providing you with ample time to hyperlink into the dialogue and make the most of these insights.
You may obtain TikTok’s Ramadan advertising information for 2025 right here.